Mata Annapurna
Ashrams and Schools

No child will sleep hungry in India.
No child will grow up without proper education.

 

 

 
THE TWO PERCENTERS
(2%ers)

 

Some time back we started asking store owners to give us two percent discount on our purchase. We would send that money to feed hungry children in India, one percent in their name, one percent in our name. It started working very well. Store owners were gladly giving us the discount. No one said 'no'.

 So we started spreading the word and many people in UK and California started doing it. First we were asking for the discount only at grocery stores. Then some people started asking at restaurants and coffee shops and then at other stores. Now everyone is asking for it everywhere they shop, even on-line. If they are buying something they are asking for two percent discount and they are telling the owner or manager what they are doing with the money. The good part is, every store is giving it. So far, not even one store has declined it. It is amazing. There is something magical about this thing.

Word spreads fast. This is becoming a new reality in retail business. Day by day it is becoming more popular. Customers love it because they are able to help the hungry children every time they buy something. Business owners love it because it helps their business. It looks like this new trend has Divine blessings because it does good in the world without hurting anyone.

 When you buy anything anywhere ask for your two percent discount. Retail stores are offering it in every ad. On-line stores on every page, with every item. If you don't see it, ask for it. Tell them what you are going to do with the money. Believe me, all you need to do is ask. Business owners spend lots of money to create goodwill with customers. Here they are doing it with a nominal two percent discount. They love it.

 In the beginning you might hesitate because you have never done this before. Don't worry, you will feel good after you do it a few times. Then you will never stop doing it.

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Believe me, this simple thing has the power to change the future of India. Seriously. It will raise money to feed and educate poor children by the millions. All it requires is that you do your part. You will see its power as soon as you start doing it.

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Use the discounts you get from stores
for this purpose:

 
You can do this alone or you and your friends can make your own group, put everyone's discounts together and do this:

(1)  Support education of 1 to 100 children in any school of your choice. Work directly with the school and with other groups like yours helping that school. The children are poor and helpless now, but when they finish their education they will not be poor or helpless any more. See this page:
"Ek Lakh Mandal - Sou Lakh Balak".

(2) To support your efforts we encourage you to become a "Donation Agent". We will provide guidance and support at every step. You will earn 10% commission. That's your personal income. Senior Agents who form their own groups of 10 or more agents earn additional 5% on total collection of their group. Also, you can use 50% of your total collection for (1) if you and your group are personally involved in that work.
See "Agents - Working with other Donors". click here

(3) Many stores may want to get more involved, register their own non-profit organizations, involve their customers and help the children as in (1) above. You or your group can team up with one or more stores in your area. 

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key word: "two-percenter"

 
Make your first video and post it on YouTube, MySpace and all other sites. This video is just to say "Hello" to the world. Introduce yourself and your group, say where you are (city and country) and just say something about the two-percent, how you're going to play your part, what you're going to do, etc. If you're doing somethng, talk about that. This is all very casual, you're not presenting a plan.

 This is a very simple thing but there is a very big purpose for doing it. Making this video will energize you. It will energize your whole group. The more thought and effort you put in making it, the more positive energy you will create within you and around you. Positive energy makes all good things happen. Staying in positive energy circle helps us in everything we do. Not only you and your group, your video will energize everyone who will see it.

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key word: "two-percenter"

 
When you start working, make your own videos as often as you can. Tell the world how you're doing it - you and your friends and families. Involve your children. Involve the store owners. Let everyone share their excitement.

 Post your videos on YouTube and other sites.
Tag: "two-percenter".

Send us the links at:
videolinks@mata-annapurna-ashram.org

 
A karma multiplies when we tell others how we're doing it and how they can do it too. That is how this karma will multiply. It will keep multiplying.

No child will sleep hungry in India.
No child will grow up without proper education.

 
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